Thumbtack, Case Study for redesign of a pro's profile
A project to understand how improving a service professional's profile could help Thumbtack enable more pro-customer transactions. I conducted user research, and created a go-to-market strategy, launch plan, and promotions and messaging for new features of a pro’s profile.
Stylometric Analysis for Authorship Attribution on Twitter
Full Research Paper published at 2nd International Conference on Big Data Analytics, 2013
A full research paper discussing prediction of the author of an anonymous tweet. Published in 2nd International Conference of Big Data Analytics, 2013. Currently cited by 17 other publications/articles.